Increasing Search Engine (SEO) Positions

Now Only

$389

AUD

35% off

$599 AUD

Quick Facts

Delivery Method Online
Professional Certificate
24hrs Suggested Study Time
3 Months Access
Tutor Support
Study On Any Device
7893 Students

Learn proven, step-by-step strategies to achieve higher positions with major search engines.

The vast majority of Web traffic comes from search engines. That means the most important thing you can do to increase your website's traffic is to improve its search engine ranking. To do that, you have to understand both the art and science of search engine optimisation (SEO).

In this course, you'll gain the knowledge you need to boost your website's visibility. You'll discover how search engines crawl the Web, rank websites, and find previously undiscovered sites, and learn which HTML tags are key to getting sites on a search engine's radar. You'll also explore how to select keywords, why you should amass as many potential keyword choices as possible, and which keywords hold the most potential.

In addition, we'll discuss why you should complete a pre-submission analysis, how to do a post-submission analysis using tools such as Google Analytics, and how to manage the SEO cycle to maximise results. By the end of the course, you'll have mastered proven, step-by-step SEO strategies that you can implement right away.

Courses are delivered to you through expertly executed lessons, online instruction and interaction with like-minded students. Our courses are designed to deliver all of the benefits of studying in a classroom whilst giving you the flexibility to study at a time and place to suit your needs. You can access your classroom 24/7 from any device with an internet connection.

This course has a 3 month duration. You'll complete comprehensive lessons, quizzes and assignments before submitting your final exam at the end of the course to achieve your certificate. Courses must be completed within the 3 month access period.

SESR, SERP, PPC . . . do you know these terms? In Lesson 1, you'll learn important search engine terminology. We'll discuss the history of search engines and directories, and you'll learn about the differences between the two. Finally, you'll find out about current major players in the search industry.

How do search engines decide which websites to include in search listings? In Lesson 2, you'll learn how search engines analyse websites and create results pages. We'll discuss savvy and not-so-savvy search methods, and you'll learn about common search mistakes that can benefit you.

You want your website to appear at the top of the SERPs . . . but which keywords will people search for to find your site? In Lesson 3, we'll discuss ways to find potential keywords. You'll begin your research with offline methods, and then you'll use online methods to expand your list. And you'll learn how misspellings can actually help you!

You've created a sitewide list of potential keywords, but which ones should you optimize for? In Lesson 4, you'll learn about the all-important presubmission analysis. You'll determine how often Web surfers have searched for certain keywords, and you'll figure out how many other websites are optimised for each of those words. Then, using one simple formula, you'll be able to optimise your site the way the pros do.

It's time to optimise your site! In Lesson 5, you'll learn about HTML tags that you must be intimately familiar with. We'll discuss why page titles and meta tags are important and how you can properly place and construct them. You'll also learn to include keywords in your header, paragraph text, and alt text.

We've talked about attracting people to your site, but how do you keep them interested? In Lesson 6, you'll learn the secrets of creating quality content...legally and for free. Also, you'll find out where to place a primary keyword within a Web page, and you'll use keyword density analysers to determine how often your primary keyword should appear.

Domain names and filenames play a big part in successful search engine optimisation. In Lesson 7, you'll learn how to register domain names that lend themselves to top search engine positions. Similarly, we'll discuss filenames and how they can help you. Finally, you'll learn how to responsibly create optimised landing pages.

People often use deceptive techniques to get search engines to list their sites. In this lesson, we'll examine many of these techniques and discuss why you shouldn't use them. You'll learn about keyword overuse, invisible text, and improper comment tag use. We'll also discuss spamway pages and Web page cloaking scripts—both of which are bad ideas.

You've optimised your Web pages for top search engine placement, so now it's time to let the crawlers know that they exist. In this lesson, you'll learn how to submit your website to search engines! We'll discuss manually submitting your site to individual engines. We'll also explore multiple submission services, and you'll learn to create and submit XML sitemaps.

It's time to track your progress by completing a postsubmission analysis. In Lesson 10, you'll examine the six steps of the SEO cycle. We'll discuss how to find your search engine rankings, and you'll delve into Web server log files and referrer logs. I'll also introduce you to Google Analytics, which can give you vital data—for free—about visitors to your site.

What's your site's PageRank number? And what's the most important external factor in search engine rankings? We'll explore these questions in Lesson 11 as we discuss promoting your site. You'll learn how quality inbound links can help you. And we'll talk about lots of other ways to promote your site, including noncompeting links, newsgroups, bulletin boards, link exchange programs, banner ads, and email signatures.

Believe it or not, promoting your website offline can make a huge difference in your search engine rankings. In this lesson, you'll learn the importance of affiliate programs and word-of-mouth visits. We'll discuss ways of monitoring your offline promotions, plus we'll talk about "link baiting" techniques that are ethical and that work.

Chris Minnick

Chris Minnick has helped hundreds of businesses design or redesign their websites, mobile websites, and mobile apps. As the founder of Minnick Web Services, he has over 18 years of experience working with clients ranging from sole proprietors to F... Read more

Read Chris Minnick's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Online learning is a flexible way to study that fits around your schedule, giving you the freedom to learn at your own pace from anywhere in the world. You'll have 3 months to complete the course and can take the multiple-choice questions and final exam whenever it suits you.

If you need help, you can contact us anytime. You can also join the discussion area where you can interact with other students. The discussion area for each lesson is open for the entire duration of the course.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

We do not offer extensions or transfers for this self-paced course. However, you will have 3 months to complete the course, and if you need to cancel within the first 10 days of enrolment, we offer a money back guarantee.

What people are saying about our courses

Enjoyed the course very much! It was my first exposure to on-line education and I was very impressed with the knowledge I felt able to absorb, and the pacing of the classes. Thanks so much.

Verified Student

Good Course. I have taken a number of internet courses. I enjoyed this one too, perhaps more than some.

Verified Student

Good course! Some of the lessons were quite long, but due to the nature of the material probably necessarily so.

Verified Student

See More Reviews

The Learning Environment

From the moment that you enrol in the Increasing Search Engine (SEO) Positions you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now

Our Values

Learn At Your Own Pace

We believe in personalised learning. That's why we provide all the tools and support you need to succeed at your own pace. With flexible learning, you'll stay motivated and retain more information. Plus, you can balance your studies with work and family commitments to make your dreams a reality.

We Won't Break The Bank

Education should be accessible to anyone who wants to learn. That's why we offer some of the most competitive prices in the industry with payments plans for just $25 per week. Investing in your future is a smart choice and doesn’t have to break the bank.

Industry-Led Courses

There's no better way to learn than from experts with years of experience in your field. That's why each of our 200+ industry-led courses are designed to give you a real-life perspective on your industry. With our expert mentors, you'll learn from people who have a wealth of knowledge and experience, and who are passionate about sharing it with you.

Get The Personal Support You Deserve

At Vibe Learning, we're real people who are dedicated to providing you with personal support every step of the way. Our industry experts are not only professional and knowledgeable but also incredibly passionate about sharing their expertise with you. With their guidance, you'll gain invaluable insights and practical knowledge to help you succeed.

Still looking?

Check out the following courses related to Increasing Search Engine (SEO) Positions:

Marketing Writing for Business

Online Business Marketing

Building Mobile Apps with HTML5

CSS3 and HTML5 Intermediate

Discover more online courses

Increasing Search Engine (SEO) Positions

$599

$389AUD

Save 35%

Medical Maths

Now Only

$389

AUD

35% off

$599 AUD

Quick Facts

Delivery Method Online
Professional Certificate
24hrs Suggested Study Time
3 Months Access
Tutor Support
Study On Any Device
1523 Students

Master the maths skills you need to succeed in the medical field.

Master medical calculations in an engaging environment! In these fun and practical lessons, you'll gain the medical math skills you need for anything from calculating dosages to using scientific formulas. Whatever medical field you're in, the hands-on activities in this course will help you perform day-to-day math tasks quickly and easily.

First, you'll brush up your basic math skills. You'll begin with a review of fractions, decimals, and percentages, and then dive into measurement systems and conversions used in the medical field.

Next, you'll do dosage calculations for oral, parenteral, and intravenous medications. You'll explore three different methods you can use for dosage calculations: proportions, dimensional analysis, and the formula method. You'll also learn an easy formula that you can apply to many dosage calculations.

Finally, you'll get an introduction to basic statistics and probability. You'll find out how to interpret the latest medical findings for your patients, and journal articles will no longer be a mystery!

Whether you're new to the field of medicine or want to enhance your skills, this is the course for you. By the time you finish these lessons, you'll have a solid grounding in basic medical math, and you'll be ready to tackle any calculation confidently.

Has it been a while since you multiplied fractions? Converted decimals to percents? Used exponents or powers of 10? Today we’ll review these math topics—and more—because they’re what medical professionals commonly need to use. You’ll get lots of practice in this lesson, so if you’re a little rusty, don’t worry—you’ll be back up to speed in no time!

Do you remember how to convert centimeters to inches and pounds to kilograms? We’ll cover the metric system along with the U.S. customary system of measurement. You’ll become a master at making conversions within and between the two systems, and you’ll learn how medical professionals use these measurements every day.

“Amoxicillin 500 mg PO b.i.d.” What does this medication order mean? In Lesson 3, we’ll unlock some of the jargon and abbreviations these orders use. You’ll interpret ratios, determine rates, and set up and solve proportions—all of which will help you as you determine medication dosages and make other medical calculations.

Can you convert liters per hour to milliliters per minute? Do you know how to calculate body surface area to use in a pediatric dosage calculation? You’ll learn these skills and more in Lesson 4. We’ll cover the basics of dimensional analysis and then use it to solve problems that are more complex. We’ll also focus on several key formulas that medical professionals use. And you’ll learn different ways to solve the same problem, so you can choose the method that’s easiest and fastest for you!

What are the three forms of oral medications? Do you know how to calculate the dose of an oral liquid medication based on body weight? And what does “mEq” mean? In Lesson 5, we’ll apply what you’ve learned in previous lessons as you master new skills. You’ll calculate doses of oral medications in solid and liquid form. You’ll also learn to dose oral medications based on body weight and body surface area.

Can you interpret the percent strength of a solution and use it in a dosage calculation? Do you know how to prepare dilutions from stock solutions? In Lesson 6, you’ll learn about solution strengths as ratios and percentages, and you’ll practice the calculations necessary to prepare solutions.

Do you know how to reconstitute a powdered medication? Can you calculate dosages for medications that you have to inject? In Lesson 7, you’ll learn to formulate doses of parenteral medications. You’ll do calculations for liquid parenteral medications measured in milliliters and in units.

Have you ever calculated the flow rate for an intravenous infusion? What's an enteral infusion? In Lesson 8, you'll learn the basics of intravenous and enteral solutions and infusions. You'll learn to calculate the flow rates for both kinds of infusions. You'll also figure out how long it will take a solution to infuse.

What do IVP and IVPB mean? How do you calculate an IV flow rate based on a patient's body weight or body surface area? In Lesson 9, you'll learn how medical professionals give medications intravenously, and you'll practice calculating flow rates in different circumstances.

Should you round dosing calculations up or down for pediatric patients? What are the best dosing practices for children and older adults? In Lesson 10, you'll learn about special dosing concerns for your younger and older patients. You'll calculate doses for pediatric and geriatric patients using body weight and body surface area. We'll also cover additional age-specific issues, like daily fluid maintenance and dosing of patients with reduced kidney function.

How do you measure what's typical or average in a data set? And what's a standard deviation? In Lesson 11, you'll learn basic statistics that you can apply in the medical field. You'll see how to use statistics to summarize a data set. You'll also understand how people use data and statistics to make decisions, improve quality, and develop best practices in medicine.

How do you collect good data? What's a p-value, and what does p < 0.05 mean? In Lesson 12, you'll work with examples from the medical field as you calculate and interpret probabilities. You'll also learn about ways to collect data. When you've finished this lesson, it'll be easier for you to understand and evaluate research results.

Ben Sellers

Ben Sellers has more than 17 years of experience in teaching at all levels from elementary classes to college mathematics and statistics courses. He has taught college students, working professionals, adult learners, high school students, and home... Read more

Read Ben Sellers's Profile

Frequently Asked Questions

Once you've made the payment, we'll send you a confirmation email with a link to start your course. Feel free to get started whenever you're ready!

You'll have 3 months access to your course. In that time you are free to study at your own pace. The course duration is 24 hours.

Of course! We offer a 7-day money back guarantee. As long as you haven't completed the course, you can get a full refund within 7 days of enrolling.

What people are saying about our courses

This course was great! Very interesting. I am glad I took it.

Verified Student

It’s a very good course for busy people. It was very helpful, boosted my confidence. My attitude towards math has changed because of this course. Thank you.

Verified Student

A very well done course!

Verified Student

See More Reviews

The Learning Environment

From the moment that you enrol in the Medical Maths you will become an integral part of our learning community. You'll find yourself with the freedom to learn at a speed that suits you, on any device, from anywhere in the world. Achieving your career goals no longer has to mean compromising family and work commitments.

Ready to get started?

Enrol Now